Free tool
Missed call calculator:
how much are missed calls costing you?
Plumbers, HVAC companies, roofers, electricians and clinics lose real jobs to unanswered calls. Enter a few numbers from your business to estimate the revenue that goes to voicemail each month. It takes 30 seconds and nothing is sent anywhere.
Estimated revenue lost to missed calls
$0 / month
$0 per year · 0 jobs per month · 0 missed calls per month
Estimate only. Defaults use published industry figures (about 27% of home services calls unanswered per Invoca; 55% of answered calls from new customers per Service Direct). Replace them with your own numbers.
Why it matters
Why missed calls cost contractors so much.
A homeowner with a burst pipe or a dead AC usually calls the first company they find. If the call goes to voicemail, most people call the next business. For a trade with a $500–$5,000 ticket, a handful of missed calls a week adds up to thousands of dollars a month.
- After hours: many people search and call after 5pm and on weekends, when the office is closed.
- On the job: you're on a roof or under a sink and can't pick up.
- Busy season: storms and heat waves bring more calls than one phone can handle.
Two ways to fix it: Lead Saver texts every missed caller back right away, and Sitvo AI Receptionist answers after-hours calls and takes the job details for you. Read more: how plumbers stop losing leads from missed calls.
FAQ
Good questions.
How many calls do home service businesses miss?
Published vendor studies range widely. Invoca reports that about 27% of calls to home services businesses go unanswered, and in Service Direct's sample owners estimated they answered 97% of calls when the real answer rate was 66%. Your own number is the one that matters, so check your phone log for a typical week.
Do callers call back if I miss them?
Many don't. Service Direct cites research that most callers who reach voicemail don't leave a message and call the next business instead. That's why a fast reply, by text or by an answering assistant, makes a difference.
How is lost revenue calculated?
Missed calls per week × share that are new customers × your close rate × average job value, then × 4.33 weeks per month. It's an estimate to help you size the problem, not a promise of results.
How can I stop losing revenue from missed calls?
Three common fixes: a missed-call text back that replies instantly from your business number, an after-hours answering assistant that takes the caller's details, and a clear call-back routine. Sitvo Lead Saver and Sitvo AI Receptionist set these up for you.
Want the real number
for your business?
Ask for a free missed-call check. We'll look at how your calls are handled and send you a short, plain-English report.
Get a free checkor email david@sitvostudio.com